we are the creators of places that inspire, captivate and delight

Our Services


solving design problems by adding value

Strategy/ Planning/ Research

We have learned, (the hard way) that the best projects involve critical thinking at the very outset-before we even put pen to paper. For example, what are the needs and wants of the Client, the community, or the end user?  Has the site, or the budget, or the project timeline been evaluated by a trained professional? What are the potential hiccups or opportunities that have gone unseen by the Client?
We are experts in teasing these out by utilizing every tool in our tool bag. We research, interview and analyze until we get to a place where our Clients can make informed decisions-ones that give the best shot of achieving their greatest successes.
THINGS WE DO

SITE ANALYSIS

SITE/MASTER PLANNING

FEASIBILITY STUDIES

PROGRAMMING

COMPETITIVE ANALYSIS

DUE DILIGENCE

MULTI-LOCATION ROLL-OUTS

Architectural Design

At zero ten, we believe that design is a process, not a product, an outcome or a commodity. Design represents our continual testing and refining of the choices we make throughout the entirety of the process.  Design never rests. It’s rooted in all things around us.
Yes, aesthetics are always at the forefront, but it is the function and meaning of the design that is our first consideration.  Aesthetic decisions are always grounded in real human needs and project goals.
Throughout the architectural design phase, we work with our clients  to develop creative solutions that meet their needs, budget and timing, and we enjoy collaborating with them as we as explore and develop the project’s vision.
THINGS WE DO

CONCEPT DESIGN

MOOD BOARDS

3-D & PHYSICAL MODELING

ENTITLEMENTS DOCUMENTS

SCHEMATIC DESIGN

DESIGN DEVELOPMENT

CONSTRUCTION DOCUMENTS

PERMIT EXPEDITING

CONSTRUCTION ADMIN

Interior Design & Purchasing

As an extension of our architectural design services, we are proud to offer interior design services as well — services necessary to round out the design and marry the architecture with the interiors. Without which, the interiors are nothing more than mere decoration.
We have come to learn that this is the best way to provide you with a cohesive experience, one that is well balanced, harmonious and unified.
Our process here is again tailored to our client’s tastes, styles and personalities. We will work side by side with you to find creative and bespoke interior solutions.
THINGS WE DO

INTERIOR DESIGN

MATERIAL/FINISH SELECTION

FURNITURE DESIGN

PROJECT MANAGEMENT

PURCHASING

COLOR & ART CONSULTATION

 

Our Accomplishments


Our day-to-day successes come from just about anywhere
Lattes & Mochas
Unique Projects
Design Years
Volume!
Zero Ten was our architecture firm for the renovation of our home. John Rojas and his partners did a fantastic job. Every morning when I wake up in our sun-filled, open and elegant home I feel a sense of joy. John listened carefully to us describing how we live, entertain and relax and designed the perfect setting for our family. Every visitor we’ve had has exclaimed over the beauty and ethereal feel of the house. And if you can see what we started with, you’ll understand how far the house has come!
Kristen R.
Absolutely love Zero Ten Design and especially Jamie Shorten, who was in charge of our project.  They were able to turn a completely empty space into a workplace I absolutely enjoy going to every day. Jamie and his team are completely meticulous and know how to follow all the required building codes in SF, while also having an eye for something aesthetically pleasing.  People are always in awe when they see the space and I have Zero Ten Design to thank for that.
Loop Optometry
I can’t recommend these guys enough. They are well organized, plugged into the City, know how every facet of restaurant/bar construction goes, and have an incredible eye for what visually works. When we open up our second spot, I’ll be hiring them again.  Our bar has become a beloved element in our neighborhood in SF, and this is in no small part due to the tireless efforts of  Zero Ten. 
We were lucky to find them.
Resolute: A Beer and Wine Experience
I was extremely pleased with the work that Jamie Shorten and ZeroTen did for me in the remodel of my SF home. I lived in the home for over 10 years had an idea of what I wanted to accomplish in a remodel. I encouraged Jamie to suggest his own vision for the space based on my needs. Jamie came up with a plan that made the absolute most of every square foot of my place. I would have never imagined the layout that he came up with and it was by far the winning design choice. 

Jamie was always available through the whole process. He was helpful in guiding my decisions so that the materials and fixtures I choose kept a timeless feel. Jamie has impeccable taste and knows how to guide his clients within their budget. Jamie also introduced me to contractors and helped me select a fantastic team to do the work.

Margery H.